Your Website SEO Checklist

All items on this checklist should be completed before your website goes live, or is considered SEO-Friendly

  • Domain
  • Website has SEO-friendly web page URLs
  • Domain does not expire for at least one year
  • Preferred domain 301 redirect is setup (www or no www)
  • Preferred domain is set in webmaster tools
  • Meta data
  • All title tags begin with target keyword(s)
  • All title tags are unique (no duplicates)
  • All title tags have less than 70 characters
  • All description tags include target keyword(s)
  • All description tags are unique (no duplicates)
  • All description tags have less than 155 characters
  • Content
  • Logo file name and alt tag uses targeted keyword(s)
  • Website has a text menu on all pages to all pages
  • All web pages have H l and (optional) H2 tags
  • No flash is found on the site
  • All images have SEO-friendly file names (using keywords)
  • All images have alt and title tags (using keywords)
  • All pages include target keyword(s) as well as LSI keywords
  • sitemap.html found
  • Code
  • No inline CSS or Javascript found
  • robots.txt found
  • Website is W3C Validated
  • sitemap.xml found
  • Other
  • Website is mobile-friendly
  • Analytics software detected
  • Site submitted to DMOZ.org
  • Internal backlinks found