Website Design and UX Considerations

There is an awful lot that needs to be considered when putting together the perfect website. You need a website that looks impressive and brands your website well. You also need to make sure that your site is easy to use and navigate. After all, no one wants to spend 10 minutes looking for the […]

WordPress Performance Optimization With Caching Plugins

picture of a car going fast down a road to denote the idea of speed and performance for wordpress websites

Kissmetrics published an infographic a few years back called “How Loading Time Affects Your Bottom Line”. Intrigued? You should be. The infographic demonstrates how important website loading speeds and overall performance are to the user experience. For those that are willing to wait, 79% of consumers say that slow speeds make them less likely to […]

Image Optimization 101: How to Properly Use Images in WordPress

wordpress image optimization tips and plugins

There was a study done awhile back that basically says that text-only content doesn’t fare too well in the memories of its readers; only 10% of it can be recalled three days later. When a picture is added to that content, however, readers are able to remember 65% of it in that same timeframe. That’s […]

I Put the Yoast SEO Plugin on My Site… Now What?

a screengrab of the yoast seo plugin on

My web designer, my friend who does SEO, and a whole host of posts I saw on the web told me that I should for sure have the Yoast SEO plugin on my WordPress site. So I put it on. And then I went into the settings and… WHOA! OVERLOAD! How many settings could you […]

7 WordPress tips for beginners

tips for building a wordpress website

There are many different web platform options available for your small business website—Joomla, Drupal, .NET, ColdFusion, or custom-coded CAKE, HTML5 or .NET—however, these can be expensive, requiring the expertise of a programmer. None of the aforementioned choices are as cost-effective for a small business’s online budget as WordPress. While many may think of WordPress as […]

Quick tips for running an efficient, secure WordPress website

tips for a secure wordpress site

Here are some simple WordPress tips to keep your site running smoothly. Remove ‘admin’ as an administrator. WordPress automatically creates the ‘admin’ username and gives it administrator privileges. This can be a security risk when combine this with a poor password. Post content through a contributor. Set-up a contributor account and post all content through the […]