Pinocchio’s guide to social media for business

Pinocchio’s guide to social media for business

“I want to be a real boy.” That’s not Pinocchio. That’s your business. Let’s face it. You want to be friends with real people. Not with companies. How many times have you felt “wow, I really want to get to know this company better!” Maybe if it was Apple, or Chipotle,...
The many benefits of a LinkedIn company page

The many benefits of a LinkedIn company page

If your business has employees, chances are many have already updated their personal profiles to show where they work i.e. your company’s name. So now, every LinkedIn user that connects with an employee’s profile may potentially click on your company name...