How to Get Customers to Toot Your Horn: The Ultimate Guide to Getting Testimonials [With Infographic]

It’s hard to imagine a world without Google. It’s hard to imagine a website succeeding without getting traffic from Google.

One testimonial is worth 1,000 words of tooting your own horn.

Great, you think. Maybe some businesses have customers sending them testimonials by email, WhatsApp and carrier pigeon, but mine sure aren’t. Plus I’m a bit introverted. And I don’t want to look unprofessional. And isn’t that imposing on them? And (add any other reservation you have here, plus a few of these). Relax. We’re going to guide you through the wide world of testimonials, giving you plenty of options on how to get them and how to use them for best effect.

Wow. That was almost 2,000 words on testimonials. If a testimonial is worth 1,000 words, maybe two testimonials about testimonials would have sufficed?!? You know what? Let’s just use a picture.

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