Penguin 3.0: did Google’s website-eating penguins get you?

During October and November 2014, the web was buzzing with talk about Google’s Penguin 3.0 update: was it big? Was it small? Who did it help? Who did it hurt? What is Penguin? The Penguin algorithm, originally launched in April 2012, was designed to demote sites that were “over-optimized” (read: look like unnatural, spammy sites). […]